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Subscribe Pro

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Subscribe Pro is the premium edition for Subscribe. It is an add-on that requires the free Subscribe plugin installed and active; it is distributed through Freemius (licensing, activation and automatic updates), not the WordPress.org directory.

Subscribe Pro extends the free newsletter opt-in flow. It does not work on its own. If the free plugin is missing, deactivated, or older than the required version for double opt-in, Subscribe Pro stays dormant and shows an admin notice instead of booting.

  • Automatic welcome email — sends a configurable welcome message when a new subscriber opts in, hooked to subscribe/subscriber_created and subscribe_pro/subscriber_confirmed via WelcomeEmail. Idempotent: each subscriber is welcomed at most once.
  • Double opt-in — optional confirmation email with a signed link (expires after 7 days). Pending subscribers stay unconfirmed until they click the link via DoubleOptIn, using subscribe/subscriber_consent_default, subscribe/confirm_url and subscribe/subscriber_created (Subscribe 0.1.1+). Configure under WooCommerce → Subscribe Pro.
  • Email provider sync — push consented subscribers to Mailchimp and other ESPs.
  • Custom fields and tags — capture extra fields and tag subscribers by source or campaign.
  • Multiple lists — route opt-ins from different forms to different lists.
ScreenPurpose
WooCommerce → SubscribeFree checkout checkbox, [subscribe_form] shortcode and consent defaults.
WooCommerce → SubscribersReview subscriber records and export CSV.
WooCommerce → Subscribe ProEnable welcome email and double opt-in; edit confirmation and welcome templates.
  • WordPress 6.5 or later
  • PHP 8.1 or later
  • WooCommerce 8.0 or later
  • The free Subscribe plugin, version 0.1.1 or later, installed and active (for double opt-in)

Subscribe Pro sends confirmation and welcome emails through WordPress wp_mail(), the same path as the free plugin. For reliable delivery on production stores, configure SMTP (for example WP Mail SMTP or your host’s transactional mail).

The free plugin covers the checkout checkbox, [subscribe_form] shortcode, private subscriber records, CSV export and optional admin notification. PRO adds automatic welcome email and double opt-in confirmation today. Provider sync, custom fields and multiple lists are on the roadmap.