PRO edition

Sekvo Pro

Post-purchase emails for stores that want more

Sekvo Pro extends the free post-purchase emails with branded HTML templates, custom sequences, coupon blocks, send reporting, send-time scheduling and open/click tracking.

Extends Sekvo FREE
Branded HTML emails (shipped)Custom post-purchase sequences (shipped)Coupon blocks and send reporting (shipped)Send-time scheduling (shipped)Open and click tracking (shipped)Requires the free Sekvo plugin

PRO features

Branded HTML, custom sequences, coupons, reporting, scheduling and open/click tracking are available today.

Branded HTML emails

Wrap Sekvo messages in an HTML template with a heading, intro text, footer and accent colour.

Custom post-purchase sequences

Build up to eight post-purchase email steps with their own status, delay, subject and body on WooCommerce > Sekvo Sequence.

Coupon blocks

Create single-use WooCommerce coupons per order. Use the {coupon} placeholder or auto-append the offer to every email.

Send reporting

Track how many follow-ups were sent per sequence step on WooCommerce > Sekvo Reports.

Send-time scheduling

Send at a chosen store-timezone hour or on chosen weekdays via WooCommerce > Sekvo Schedule.

Open and click reporting

Track aggregate opens and link clicks per sequence step on WooCommerce > Sekvo Reports.

What PRO adds, and why it matters

Branded HTML emails

Wrap Sekvo messages in an HTML template with a heading, intro text, footer and accent colour.

Custom post-purchase sequences

Build up to eight post-purchase email steps with their own status, delay, subject and body on WooCommerce > Sekvo Sequence.

Coupon blocks

Create single-use WooCommerce coupons per order. Use the {coupon} placeholder or auto-append the offer to every email.

Send reporting

Track how many follow-ups were sent per sequence step on WooCommerce > Sekvo Reports.

Send-time scheduling

Send at a chosen store-timezone hour or on chosen weekdays via WooCommerce > Sekvo Schedule.

Open and click reporting

Track aggregate opens and link clicks per sequence step on WooCommerce > Sekvo Reports.

What you get: FREE vs PRO

PRO keeps everything in the free plugin and adds the modules below.

FeatureFREEPRO
Two email types✓✓
Per-type control✓✓
Template placeholders✓✓
Trigger status✓✓
Daily background task✓✓
Idempotent sending✓✓
Global sender✓✓
No external services✓✓
Branded HTML emails×✓
Custom post-purchase sequences×✓
Coupon blocks×✓
Send reporting×✓
Send-time scheduling×✓
Open and click reporting×✓

Followup vs AutomateWoo vs Metorik

How Followup compares to the popular WooCommerce post-purchase email plugins.

FollowupAutomateWooMetorik
Free versionYesNoTrial only
Post-purchase trigger emailsYesYesYes
Self-hosted, no external serviceYesYesNo
Custom email sequencesProYesYes
Open and click reportingProYesYes
Coupon blocks in emailsProYes-
Open source (GPLv2)YesCore GPLProprietary
Paid plan pricefrom €29/yrPaid onlyPaid, usage-based

Competitor data and pricing as of June 2026; check the vendors' sites for current pricing.

Start with Sekvo FREE

Sekvo Pro extends the free plugin. FREE gives four post-purchase email types, while PRO adds branded HTML and custom sequence steps.

Support and resources

Every plugin has its own documentation with setup walkthroughs. Bugs and questions go to the public GitHub repository for that plugin, we answer in the open.

Maintenance status

This plugin is maintained. We have announced no end-of-support date, and when we do it will say so here and in a release.

Need help beyond the plugin?

Send the store context in writing. You will receive a scoped recommendation, without a sales call.

Plugin configuration

A written setup scope for your store, theme and current plugin stack.

Request configuration

Compatibility audit

Check the plugin against checkout, HPOS, blocks, theme code and critical integrations.

Request an audit

Custom integration

A scoped connector or extension when the standard plugin stops short of your workflow.

Describe the integration

Your email is used to answer this request only. Marketing messages require a separate, explicit opt-in.

Frequently asked questions

Does Sekvo Pro require the free Sekvo plugin?

Yes. Sekvo Pro is an add-on, it requires Sekvo FREE installed and active.

What is already available in PRO?

Branded HTML email templates, custom post-purchase sequences, coupon blocks, send reporting, send-time scheduling and open/click tracking (version 0.5.0). Sekvo Pro is feature-complete for the current roadmap.

Where do I get Sekvo Pro?

Sekvo Pro is sold through Freemius, which also handles licensing and automatic updates. It is not in the WordPress.org directory.

How much does PRO cost?

Yes. You pay €29/year for 1 site, €59 for 5 sites, or €99 for unlimited sites, billed in EUR via Freemius. Polish visitors see an estimated PLN price.

How does Followup compare to AutomateWoo and Metorik?

Followup sends post-purchase emails entirely from your own site with no external service, and its Pro edition adds branded sequences, coupon blocks, and open and click reporting from €29/yr. AutomateWoo is the official WooCommerce automation extension and Metorik Engage is a hosted, usage-based service. Pricing as of June 2026.

Sekvo FREE + Sekvo Pro

Start with free post-purchase emails. PRO adds branded HTML, custom sequences, coupons, reporting, scheduling and open/click tracking.

See plans & pricing